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Meet Cassandra

Manhattan based graphic designer Cassandra, originally from Indianapolis, Indiana, left her cozy hometown to pursue an ambitious childhood dream of hers – to live and work in NYC as a designer. Now living out her dream, she is constantly setting new goals and reaching for higher achievements.

 

Not only working full-time as a graphic designer, Cassandra pursues freelance projects, takes continuing education courses yearly at the School of Visual Arts, and attends design talks and seminars in her spare time. Knowing there is always room for growth, she seeks to acquire new skill sets and learn as much as possible whenever she can. Cassandra hopes to one day teach a design course at SVA in the future to help other non-traditional students continue their learning journey.

 

In her spare, spare time, Cassandra loves logging miles running the NYC streets, sweating to heated hip-hop vinyasa yoga, painting oil & acrylic “masterpieces”, dancing, and randomly venturing out to explore. Always on the go, she is fueled by dark roast coffee, good music, and Haribo gummy bears but likes to wind down with a nice Malbec or bourbon neat.

CREATIVE SERVICES

Cassandra provides an array of print and digital design services. Not tied to any particular aesthetic, she approaches each project with an open mind and considers the best possible solution per each project’s particular needs. Cassandra appreciates clean and direct design but also enjoys the freedom to incorporate a playful or edgy tone.

 

Her design experience includes brand development & organization, logo design & refresh, in-house corporate materials, venue specific marketing collateral, site specific signage, packaging, and much more. Cassandra is always up for a challenge and is eager to tackle new project challenges.

Strategy

Strategy

Brand Development, Architecture, & Organization, System Identity Solutions, Integrated Marketing

Print Design

Print Design

Flyers, Posters, Postcards, Stationery, Business Cards, Sales Pitches, Banners, Editorial, Invitations, Brochures, Menus

Digital Design

Digital Design

Web Design, Banner Ads, e-Newsletters, Social Media Assets