From Around The Web
Customer service is as critical as it’s ever been nowadays. Consumers are spoiled for choice and now have much higher expectations in regards to their experience with brands. According to Esteban Kolsky, founder, Thinkjar, 91% of customers who are unhappy with a brand will just leave without complaining. Additionally, Harris Interactive states that 89% of consumers have switched to doing business with a competitor following a poor customer experience.
There are many ways in which small businesses can improve or outshine competitors by building a unique customer experience that supports their brand promise. To help, 13 experts from the Forbes Communications Council share their ideas about how a company can improve its e-commerce customer service offerings. Read the full article here.
- Leverage Live Chat
- Seek Customer Feedback
- Track Relevant KPIs
- Identify Bottlenecks And Trouble Areas
- Bridge The Gap To Social Conversation
- Improve Your Average Response Time
- See Customer Service As A Key Part Of CX
- Embrace An Omnichannel Strategy
- Make Things Easy
- Focus On Personalization
- Be More Flexible
- Follow Up With A Deal
- Prioritize Transparency
